EDDM for Business

EDDM for Business

One of the easiest ways for a local business to reach local customers is through the mail. And yet many don’t even know where to begin. So what is it and why does it matter to you? EDDM as Every Door Direct Mail® is called, is a program available through the...
Customizing a Facebook App

Customizing a Facebook App

I recently suggested that Facebook apps are a better way to share blog content. I believe that content on your website is more important to your business, and SERPs, than it is on social media. Once you create your content, you can share it to social media. I also...
Twitter Step 5 – Using Twitter Hashtags

Twitter Step 5 – Using Twitter Hashtags

Step 5. Searching and using Hashtags Twitter hashtags can be a powerful tool, when it comes to letting your ideal follower know you exist and allowing you to find quality people to follow. Surprisingly, a recent report released by Business Insider Intelligence on...
Google Plus

Google Plus

While many businesses are currently using Facebook as their social media platform of choice, I wonder if that’s where their customers are? And if their customers are using Facebook as a business research tool? A clear understanding of who your customers are and...